HAMILTON, ON – The Professional Women’s Hockey League (PWHL) unveils the Hamilton Havoc as one ofthe league’s four new expansion teams set to debut with the 2026-27 season. The team’s brand identity features a name and logo forged to represent the unique spirit and history of the Greater Hamilton Area, while connecting to the broader identity of the PWHL.
Havoc is inspired by the unique balance between the forces of industry and nature in Hamilton, as steel mills rise alongside the natural beauty of the Niagara Escarpment. Shaped by generations of creators, builders, and makers, disruption has always made way for change, adaptation, and reinvention, and this team will be tested and forged in the same spirit.
The Havoc logo is anchored by Hamilton’s official bird, the peregrine falcon, reimagined in steel with molten eyes, alongside bold, steel-forged lettering, projecting strength, durability, and unyielding resolve. The primary colour palette of rusted metal, molten steel, falcon ivory, and flame orange speak to a city where nature and industry exist side by side.
“I love it; I think they did a wonderful job melding everything together. The colours are classic Hamilton but also bring in the nature that the city offers,” said Brianne Jenner, Hamilton Havoc forward from nearby Oakville, ON. “Playing in front of fans for the first time is going to be unbelievable, I get chills just thinking about that moment.”
“Developing the team’s identity meant celebrating all that Hamilton is, beyond one symbol or industry, and we kept coming back to the spirit of a city that defiantly challenges expectations and refuses limitations, constantly reinventing itself into something stronger,” said Amy Scheer, PWHL Executive Vice President, Business Operations. “That spirit was on full display during the PWHL Takeover Tour in Hamilton last season, when the strength of the Golden Horseshoe’s girls’ and women’s hockey community showed up to demonstrate the power of their collective. We can’t wait to watch them support their Hamilton Havoc with the same energy and passion this season and beyond.”
Drawing on community inspiration, women-led PWHL design teams, were at the helm of the process to develop the Hamilton Havoc identity, creating the full brand including the name, colours, and logo. As part of today’s launch, the PWHL also unveiled the brand identities of the three other expansion teams debuting for the 2026-27 season: Detroit Clutch, San Jose Sea Lions, and Vegas Vanguards. All four cities were announced as PWHL expansion markets in May 2026.
The Hamilton Havoc debut on Saturday, December 5 at 7 p.m. ET against the defending Walter Cup champion Montréal Victoire at Place Bell, available to watch on broadcast with the return of CBC’s Hockey Night in Canada – the first women’s hockey game to be featured on the program. Fans’ first chance to see the Havoc on home ice at TD Coliseum comes on Sunday, December 13 at 2 p.m. ET for the team’s Home Opener. Season Ticket Memberships, Partial Season Ticket Packages, and Single Game Tickets are available now on Ticketmaster.
